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The use of video on social media is growing in popularity due to social media's vast abundance of available content. As artificial-intelligence technologies continue to develop, video marketing will become more effective.

AI can help identify the ideal time to post a video, who is much more likely to view it, and which kind of content is most likely to be liked. This information can be used to create targeted campaigns that are more likely to be successful.

Video marketing is also becoming more interactive and personalized thanks to AI. Marketers are now able to create videos that are tailored more specifically to individual viewers, which will facilitate more people watching them from start to finish instead of being lured to skip ahead.

The use of social media video marketing is very promising overall, owing to how artificial intelligence will continuously make it better and more sophisticated. Personalised content will become much more engaging and effective, thanks to AI.





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